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“A lot of people love Balmain but can’t afford it, and with the lipstick they can get into the Balmain universe in an affordable way,” he said. “I create a world that is expensive because with Balmain it’s luxury, but if you think of my ideas and ideologies it’s more than a price on the clothes. The lipsticks are about bringing that universe to people, it’s important.”
Olivier Rousteing for Vogue
When a Vision becomes Reality...
...where dreams come true
Appointed to the helm of Parisian Couture brand in 2011,
Olivier Rousteing was the youngest creative director in Paris since Yves Saint Laurent
The recent Spring Summer 2018 BALMAIN Fashion Show was Rousteing's pivotal moment.
Held in the grandeur of Palais Garnier,a fittingly extravagant venue for Balmain,
it was here at the mere age of 10 years that Rousteing was inspired...
It is easy to catch the surface of Rousteing's luxurious life on Instagram, it is just that, the surface.
He even admits that "People don’t see that I’m just a character in my own film, and I build my movie with social media. I build my own story, and I give the people what they want to see." GQ Style
Yet, the BALMAIN show revealed a rare glimpse into the man behind the vision
the man who managed to build an empire based on his ethos
& build his dreams into reality